About Course
Let Mailchimp's Allyson Van Houten show you how to design an email marketing strategy that will help you - whether you're a small business owner, freelancer, or startup team - achieve your business goals.
Email is an important channel in any form of marketing, and this has never been truer than for today's entrepreneurs. Are you not quite sure what to say? how you should say it How often should you click submit? Each individual course unit offers core concepts, guiding questions, and practical instructions.
Whether you're launching a new campaign or looking to overhaul your strategy, what you'll learn here is universal to all small business email marketing channels.
